Wednesday 9 March 2011

Business Events Industry Coalition of Canada Update

First Posted November 20, 2009

As volunteer interim chair of the Business Events Industry Coalition of Canada, I am frequently asked, ‘How’s the Coalition Coming Along?’

Background: The Coalition is a unified voice representing Canada’s strong and vibrant business events industry; it is an umbrella organization comprised of the following business events industry associations across Canada:
Canadian Association of Exposition Management (CAEM)
Canadian Society of Professional Event Planners (CSPEP)
Canadian Association of Professional Speakers (CAPS)
Canadian Hotel Marketing & Sales Executives (CHMSE)
Convention Centres of Canada (CCofC)
International Special Events Society – Canada (ISES)
Meeting Professionals International – Canada (MPI)
Site – Canada (Site)
Other industry associations have been involved in the development of the Coalition and are on the verge of becoming a founding member of the Coalition.


Update: Since the coalition concept was born in May of this year, we have retained professional services of a management firm and PR company, filed for incorporation, developed bylaws that will govern how the Coalition will operate, launched a website, developed key messaging for the industry (on the website), had a booth at this year’s IncentiveWorks show, and met with dozens of industry and non-industry leaders to (a) educate them about the Coalition and (b) develop an effective go-forward strategy.
The Coalition will evolve from an Interim to Official status as of Jan. 1, 2010. We are in the process of formalizing the individuals who will comprise the board, executive, advisory board and management team. This will all be in place in the next couple of weeks.

Next Steps: In a few short months, we have built a very strong nucleus for the Coalition to put ideas into action in early 2010 benefiting the industry as a whole. We appreciate that the past few months have required some patience, but rest assured that it is a far better strategy to plan our work before we work our plan.

No comments:

Post a Comment